Tủ sách

Product Management for dummies

cover     
Categories:      Ngoại văn
Tác giả:      For Dummies
NXB:      Lawley Schure
Publication date:      07/07/2017
Edition:      Bìa mềm
Number of pages:      370
Giá:      440,000.00 VND
Giá cọc mượn sách:      500,000.00 VND
Đánh giá:      0 
Nội dung:      Product Management is now considered the fourth most important role in corporate America. Yet only a fraction of PMs have been trained for their jobs. If youre a current or aspiring Product Manager, this book provides a solid foundation in the concepts, practices, and tools you need to take your career skills to the next level. It offers simple explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product road maps, brainstorming, and so much more.
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